TV Debates: Stage or Chessboard? An interview with Volker Siegert in the Westdeutsche Allgemeine Zeitung
The first of seven televised debates ahead of the German federal election is in the books. But while the debate may end on stage, the real battle for interpretation kicks off on social media.
So how do candidates actually prepare for such a showdown? And how relevant are TV debates these days anyway?
Volker Siegert, member of HimmelsSchreiber and the German Federal Association for Media Training (BMTD), sat down with WAZ to share his insights.
Top 3 Key Takeaways:
🔹 TV debates are a standard feature of political campaigns—but only around 10% of the content leaves room for real surprises
🔹 Core messages are crafted and strategic responses are planned in advance to strengthen one’s position and handle attacks effectively
🔹 Body language and tone of voice are critical—often tipping the scale when it comes to credibility and overall impact
Post-debate takeaway: Both candidates kept things civil and focused—sending an important message for democracy.
You can read the full interview [here].
